Erin Lynch

Social Media, Digital Content & Advertising Pro

Role
Social Media Manager at PetSafe Brands
Location
Bridgeport, CT, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Erin Lynch

As a Digital Advertising Specialist II at Radio Systems Corporation, I apply my passion and skills in web content, new media, and video production to create engaging and effective digital campaigns for pet products and services. I have over four years of experience in the digital advertising space, working with both B2C and B2B clients across various platforms and channels. Previously, I was the Social Media and Community Manager at Canine Company, where I oversaw the digital and social footprint of its pet services brands and its community building app Canine Love. I produced commercials for Canine Love and Canine Company that were featured on Animal Planet’s Puppy Bowl, and increased the app’s user retention rate by 25%. I also managed the social media accounts of Two Roads Brewing Company, where I grew the followership by 50% and generated viral content for its craft beer products. I enjoy creating and delivering digital content that connects with audiences, builds communities, and drives results.

Experience

  1. Social Media Manager

    PetSafe Brands

    Jul 2024 — Present · Knoxville, TN, US

Education

  • Housatonic Community College

    Associates

    2001 — 2003

  • University of Bridgeport

    Bachelors

    2008 — 2010

Skills

  • Social Media Marketing
  • Omnichannel
  • Direct Marketing
  • Feature Articles
  • Media Relations
  • Proofreading
  • Journalism
  • Publishing
  • Digital Media
  • Twitter
  • Wordpress
  • Social Networking
  • Research
  • Web Content
  • Copy Editing
  • Content Strategy
  • E-Commerce
  • Creative Writing
  • B2b
  • Blogging
  • Publications
  • Editorial
  • Writing
  • Editing
  • Corporate Communications
  • Storytelling
  • B2c
  • Press Releases
  • Web Content Management
  • Digital Video Production
  • SEO
  • Email Marketing
  • Online Marketing
  • Digital Strategy
  • Breaking News
  • Newsletters
  • Online Journalism
  • Copywriting
  • Ap Style
  • Marketing Communications

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Erin Lynch — Social Media Manager at PetSafe Brands in Bridgeport, CT, US | Unifers