Erin Vogler
Group Strategy Director @Giant Spoon
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WORK HISTORY
Group Strategy Director @Giant Spoon
Head up all NBCU businesses, overseeing strategy and ideation for broadcast (NBC), late night (TSJF, SNL), cable (E! Bravo, USA, SYFY, Oxygen) and sports (primarily SNF) • Strategic lead for experiential activations and new business pitches, setting the strategic vision, briefing in creative, and collaborating with cross-functional teams • Oversee the growth and development of a team of 10 strategists across NY and LA, and act as a mentor to strategists of all levels across the department • Thought partner to C-suite executives helping to optimize for long-term growth based on a deep understanding of business goals, category dynamics, audience behaviors, culture, tech trends and more
EDUCATION
Indiana University Bloomington
Bachelors, Journalism
ABOUT ERIN VOGLER
I’m a solutions-oriented, culture-first brand marketer with a “try anything” attitude. I’m also an ex-collegiate athlete, Vespa enthusiast and ceramic artist with an entrepreneurial streak. I work hard, learn fast, and lead by example—and I bring a healthy dose of competitiveness to everything I do. Learn more about me at SPECIALTIES: strategic problem solving | audience analysis and segmentation | competitive intelligence | leadership and management | strategy | brand strategy | creative ideation | training and development | cross-functional collaboration | creative briefing | communications strategy | brand architecture | Marketing strategy | data visualization and communication | presentation design and delivery | AP style | writing | editing | content marketing- SOFTWARE: G Suite, Keynote, Simmons OneView, Affinio, Nielsen, YouGov, Microsoft® Office Suite, Zoom, Google Meet, Slack, Microsoft Teams, Excel, Google Adwords, Google Analytics
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