Erin Murray
Food Research Expert and Marketing Strategist
- Role
- Senior Manager of Insights, Breakfast at Bimbo Bakeries USA
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
General Business & ManagementView LinkedIn profile
About Erin Murray
Most CPG companies are focused on the next quarter. I help teams see the next 2–10 years…
Experience
Senior Manager of Insights, Breakfast
May 2023 — Present · Horsham, PA, US
Education
William & Mary
Bachelors, Psychology and Education
1992 — 1996
Northwestern University
Masters, Integrated Marketing Communications
2000 — 2001
Skills
- Trend Analysis
- Strategy
- Positioning
- Quantitative Research
- Marketing Research
- Focus Groups
- Innovation Consulting
- Ethnography
- Marketing Communications
- Emerging Trends
- Consumer Insight
- Business Insights
- Qualitative Research
- Marketing
- Survey Design
- Customer Insight
- Competitive Analysis
- Market Intelligence
- Competitive Intelligence
- Marketing Strategy
- Consumer Behaviour
- Market Research
- Product Innovation
- Survey Research
- Segmentation
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