Erin George
Marketing Consultant | Expert in Broadcast TV Strategy - Digital Strategy - Brand Development | with Data-Driven Marketing | Driving Growth Through Strategic Marketing Solutions
- Role
- Senior Account Executive at Wtrf 7news
- Location
- Wheeling, WV, US
- LinkedIn followers
- 500 followers
About Erin George
I don’t just sell advertising—I solve business challenges. I’m a Senior Account…
Experience
Senior Account Executive
May 2022 — Present
Consult with local businesses and organizations to provide customized marketing and advertising solutions utilizing a portfolio of local/national broadcast television programming, event sponsorships, and a broad portfolio of digital media products including streaming and on-demand video.Prospect for new client engagement through a combination of online research, management recommendations, and business networking to identify key decision-makers within each organization.Implement strategies that consistently grow revenue and exceed revenue goals.Establish reputable partnerships with local businesses, organizations, and my community.Maintain assigned accounts and develop new accounts efficiently.Utilize my local, digital, & market research specialist certifications to justify product recommendations that work to promote clients\' products and services most effectively.Develop creative commercial concepts in partnership with my production team to create strong marketing messages for consumer engagement.Provide valuable research data to clients, by compiling and distributing relevant rating facts, trends, and analysis.Create customized marketing and research presentations.Provide and review monthly and/or quarterly campaign reports with clients toensure full transparency and success.
Education
Erin George, Account Executive (304) 551-5777 or [email protected]
Bachelor of Arts - BA
1998 — 2000
West Virginia Northern Community College
Business and Applied Science (Radiology)
1995 — 1998
Wheeling University
BOLD Program
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