Erin C. Perkins

Driving Brand Growth Through Strategic Storytelling | Content Leader for Healthcare, Franchise & Purpose-Driven Brands

Role: Senior Content Director at Tidehouse Agency
Location: Charlotte, NC, US
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Erin C. Perkins

I lead content with strategy, storytelling, and soul. For more than a decade…

Experience

Senior Content Director
Tidehouse Agency
Oct 2025 — Present · US
As Senior Content Director at Tidehouse, I shape narrative strategy and oversee multi-channel content that helps franchise brands grow with clarity, creativity, and measurable impact.

Education

Winston-Salem State University
B.A.
Kent State University
M.A.

Contact information

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Work email
•••••@919marketing.com
Personal email
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Current company

Tidehouse Agency

Marketing Services · 114 employees · Founded 1996 · Holly Springs, North Carolina, United States

Let’s be honest – franchise marketing can be complicated. We make it make sense. Tidehouse was formed by the consolidation of four industry leading organizations including 919 Marketing, Fish Consulting, Netsearch Digital Marketing, and Ceralytics. Our team combines years of franchise industry experience with integrated marketing capabilities to help franchisors grow and franchisees win. From driving qualified leads for franchise sales to boosting awareness on the local level, our tailored marketing strategies and storytelling efforts are designed to help our partners thrive. Why We’re Different: Franchise-Focused – Franchising is what we know. We have decades of experience supporting mid-size, large and legacy franchisors crafting marketing strategies to resonate with all stakeholders. Strategy Comes First – Everything we do is focused on helping our partners reach their goals. This isn’t about a specific media hit or collateral piece, we’re driven to help brands grow with the right franchisees. Integrated Approach – We unify our approach to franchise and consumer marketing. Everything is cohesive, consistent, and efficient to move the needle for your brand. We Storytell – Marketing is about telling a story. We package your differentiators into a compelling narrative that sells your franchise to your target audience.

919marketing.com

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About Erin C. Perkins

Experience

Senior Content Director

Education

Winston-Salem State University

Kent State University

Find verified contacts for anyone on LinkedIn