Erin Andy

Role
Influencer Manager at SharkNinja
Location
Charlotte, NC, US
LinkedIn followers
500 followers

About Erin Andy

Seasoned Marketing Manager with a proven track record in creating and implementing…

Experience

  1. Influencer Manager

    SharkNinja

    Dec 2022 — Present

    Develop and execute robust influencer strategies that align with the SharkNinja brand vision and KPIs, while supporting all brand marketing efforts- Oversee all influencer partner outreach: Sourcing, contracting, deliverable creation, and overall program management - Analyze campaign performance data to continually optimize influencer program strategy - Partner with cross-functional digital and media teams on content distribution/amplification strategies that support larger product and business priorities - Deliver insight reports on the latest consumer, content, and platform trends to contribute to the consistent innovation of our influencer program and media strategy

Education

  • High Point University

    Bachelor of Arts - BA, Strategic Communication (marketing minor)

    2014 — 2018

  • Universidad de Salamanca

    International Marketing

    2017 — 2017

  • High Point University

    Master's Degree, Strategic Communication

    2019

Skills

  • Lifestyle Brands
  • Proposal Writing
  • Leadership
  • Event Planning
  • Microsoft Office
  • Pitching Stories
  • Social Media
  • Client Representation
  • Proactive Leader

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Erin Andy — Influencer Manager at SharkNinja in Charlotte, NC, US | Unifers