Erika Morgane Simon Friedman

Senior Partnership & Influencer Marketing Manager @Horizn Studios

Berlin, DE
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jun 2023 — Present

Senior Partnership & Influencer Marketing Manager @Horizn Studios

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Berlin, DE

Lead the end-to-end strategy and execution of influencer and partnership programs across gifted, paid, and affiliate collaborations. Skilled in talent management, event coordination, and building scalable community initiatives.Influencer Marketing: Created the program structure and briefing strategy. Manage affiliate and paid influencer activations, from contract negotiation to content tracking and delivery. Analytics: Lead reporting and post-mortems to inform future campaigns and strengthen ROI/CPM.Affiliate & Partnerships: Oversee affiliate networks, special publisher exposures, and direct brand collaborations, ensuring optimised content, visuals, and newsletters.Events & Talent: Drive influencer onboarding, talent relations, and event management to maximize brand visibility with our B2B partners.Social & Community: Monitor in-feed and story content, manage community interactions, and deliver actionable reporting.

EDUCATION

2013 — 2016

Middlesex University

Bachelor's degree, Fashion/Apparel Design

2011 — 2013

British School Of Beijing

Baccalaureate/A levels, English Literature, Art, Geography, Biology

2015 — 2015

London College of Fashion, University of the Arts London

Short Course, Fashion and Editorial Makeup

2007 — 2008

New Face, Shanghai

Modeling 101 Intensive Course, Fashion Modeling

2016 — 2018

IFA Paris

Master of Business Administration (MBA), Luxury Brand Management

SKILLS

Fashion DesignPublic RelationsAdvertisingVisual MerchandisingIworkIndesignMicrosoft OfficeStylingEvent PlanningBrandingSocial MediaPhotoshopPattern CuttingSewingFashion IllustrationIllustratorDrawingPhotography

ABOUT ERIKA MORGANE SIMON FRIEDMAN

Marketer with a demonstrated history of working in the Fashion and Beauty industry. Strong marketing professional with a Master of Business Administration (MBA) focused in Luxury Brand Management from IFA Paris.

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