Erik Drake
Senior Strategist @Allied Global Marketing
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WORK HISTORY
Senior Strategist @Allied Global Marketing
Las Vegas, NV, US
Lead integrated marketing campaigns across digital, social, video, and experiential touchpoints—aligning messaging with brand strategy and business objectives.Collaborate with cross-functional teams (client, creative, media, analytics) to ensure cohesive delivery and performance of campaigns.Define and track key performance indicators (brand lift, engagement rates, ROI), using insights to optimize campaign effectiveness in real time.Orchestrated strategic GTM plans that elevated brand awareness and converted audiences with compelling storytelling.
EDUCATION
Northwest Missouri State University
B.S.
SKILLS
ABOUT ERIK DRAKE
I’m a marketing strategist with 15+ years of experience building integrated campaigns and…
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