Erik Moe

About Erik Moe

Passionate, innovative, and data driven marketing leader with 17 years B2B and B2C…

Experience

1. Director, Integrated Marketing, Tech for Social Impact, Microsoft Philanthropies

   Microsoft

   Sep 2018 — Present

   Microsoft Philanthropies was created in December 2015 to realize the promise and potential of technology for everyone. Since then, the company has made significant investments to ensure the benefits of technology reach those who need them most. To date, we have donated over $1 billion in cloud services to more than nonprofits. To scale our impact across the nonprofit community, Microsoft created the Tech for Social Impact Group. We bring together our donation and grants programs, commercial sales efforts and partner ecosystem to empower nonprofits globally to address the world’s most pressing needs. In this role, I lead global integrated marketing strategy to achieve Tech for Social Impact\'s cloud growth goals and support nonprofits around the world with technology to accelerate their missions. In FY20, I was recognized as the Platinum Club Outstanding Achiever 2020 award recipient for CELA MS Philanthropies. The exclusive Platinum Club Outstanding Achiever is Microsoft\'s premier award program recognizing and rewarding individuals who consistently perform at the highest level and directly contribute to Microsoft’s success. Below are a few of my key contributions in this role- Contributed over $64M in marketing influenced revenue by leading the end-to-end development and execution of our commercial marketing engine- By broadening TSI’s marketing reach Erik helped to substantially raise awareness of Microsoft’s nonprofit offers which contributed to onboarding nearly new Nonprofits onto the Microsoft Cloud and as high as new registrations monthly – all at an average cost well below company benchmarks- Consistently demonstrates a “growth mindset” – working across the organization to support others- Works without boundaries – partnering with sellers, Segment Leaders, Industry / BG Leaders as well as Corp teams to ensure TSI always has the best content to deliver to our nonprofit audience.

Education

• Pepperdine University

  B.S. Business Administration, Marketing

  2000 — 2004

Skills

• Strategy
• Customer Relationship Management (Crm)
• Direct Marketing
• Strategic Planning
• Building Customer Loyalty
• Loyalty Programs
• B2b
• Digital Marketing
• Mobile Devices
• Marketing Strategy
• Management
• Public Relations
• Interactive Marketing
• Strategic Partnerships
• Integrated Marketing
• Marketing Management
• Content Strategy
• Advertising
• Online Advertising
• Digital Strategy
• Web Analytics
• Integrated Marketing Communications Planning
• Online Marketing
• Content Marketing
• Marketing Automation
• Strategic Communications
• Product Marketing
• Mobile Marketing
• Digital Media
• Leadership
• Lead Generation
• Interactive Advertising
• Social Media
• Creative Direction
• Brand Development
• Email Marketing
• Analytics
• Marketing
• Account Management
• Relationship Marketing