Erik Bellendir
Founding Partner @rpc - The Retail Performance Company
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WORK HISTORY
Founding Partner @rpc - The Retail Performance Company
Munich, DE
Today my responsibilities at rpc include- rpc Retail Performance Coaching/Consulting (automotive & beyond)-#retailperformance- rpc Commercial Vehicles Industry Practice -#commercialvehicles- rpc Caravanning Industry Practice -#caravanning- rpc Key Account Partner for many of our amazing clients (AGCO, CLAAS, CNHi, DAF Trucks, EHG, John Deere, Villeroy & Boch, and many more)-#customercentric- rpc UK Responsible Partner -#goUK & IE-Starting rpc and building-up this company has been one of the most exciting things in my life. Following-on from the corporate world within BMW Group it was a logical next step on one hand, in terms of expanding my scope to help brands across many industries with retail performance topics, and on the other hand it was also a step back the roots for me.Reconnecting with my account management days at Wirz & Hafner, as well as leveraging my hands-on customer-facing retail experiences at Canterbury BMW & Sylvania BMW, rpc today allows me to combine the best of many worlds and experiences I have had so far, to deliver value. The best thing: being rewarded with instant feedback for actions with real impact.Having worked directly with demanding customers in the past, I know how challenging and rewarding it can be, and how the power of putting yourself in the customer’s shoes can make all the difference and drive mutual success. For customer relationships to really work, many things have to fall into place in the magic place between a brand and its customers. I know it’s great to be able to offer an end-to-end service and inspire organizations to become more customer-centric and subsequently increase business performance.I am very proud of the team we have built, the positioning and the services we have crafted, focusing on customer centricity, rather than simply ticking boxes of potential new services we could add. I believe that we are really making a difference for brands wanting to turn customers into fans.
EDUCATION
University of Technology Sydney
Master of Business, Marketing
RheinMain University of Applied Sciences
Communication and Media Studies
Goethe University Frankfurt
Bachelor of Business (equivalent), Business / Marketing
SKILLS
ABOUT ERIK BELLENDIR
When U2 started to play its Berlin show in Nov 2018, my adrenalin levels were at a high…
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