Erika Frank
- Role
- Vice President, Marketing at Us Vision
- Location
- Barrington, NJ, US
- LinkedIn followers
- 500 followers
About Erika Frank
Experienced Vice President of Marketing with a demonstrated history of success in both…
Experience
Vice President, Marketing
Jan 2019 — Present
Manage strategic direction of all marketing activities for several brands and classes of trade. Lead team and agency partners in development/implementation of tactics across the marketing mix, including: print, digital, in-store, merchandising, and CRM. Key liaison to Host partners for all marketing and operations activities.
Education
Duke University - The Fuqua School of Business
MBA, Marketing/Marketing Management, General
Villanova University
BA, Communications, Business
Skills
- Marketing
- Consumer Marketing
- Consumer Healthcare
- Product Launch
- Competitive Analysis
- Brand Management
- Business Development
- P&L Management
- Management
- Operations Management
- Market Research
- Product Development
- Integrated Marketing
- Marketing Strategy
- Organizational Culture
- Strategy
- Cross-Functional Team Leadership
- Customer Insight
- Consumer Goods
- Market Analysis
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