Erika Egede-Nissen
Executive Director @Enissen Marketing Communications
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WORK HISTORY
Executive Director @Enissen Marketing Communications
Los Angeles, CA, US
enissen marketing + communications specializes in fractional marketing services designed to maximize your brand\'s impact in today\'s competitive landscape.enissen understands the power of a strong brand voice, compelling visual identity, strategic public relations, and impactful social media marketing. With years of experience in the field, enissen delivers expertise to help businesses like yours achieve their marketing goals effectively and efficiently.Here\'s how enissen can help you- Brand Voice: Crafting a unique and resonant brand voice that speaks directly to your target audience, fostering deeper connections and driving engagement- Public Relations: Building positive relationships with the media, influencers, and your community to enhance your brand\'s reputation and reach- Communications + SEO: Maximizing dynamic and strategies to amplify your brand\'s message across platforms, increasing visibility and driving growth.Fractional Marketing, Fractional Director of Marketing, Fractional Chief Marketing Officer, Contract Marketing, Let\'s connect and discuss how I can tailor my services to meet your specific needs and elevate your brand\'s presence in the marketplace. Together, we can unlock your brand\'s full potential and drive meaningful results. Let\'s start the conversation e••••@enissen.com
EDUCATION
California State University, Long Beach
BA, Mass Media Communications, Marketing
West Virginia University
MS, Integrated Marketing Communications
SKILLS
ABOUT ERIKA EGEDE-NISSEN
As a dynamic and growth-focused Senior Marketing Executive, I have extensive experience in leading marketing departments through transformative changes, driving revenue growth, and pioneering innovative brand strategies across diverse industries including design, manufacturing B2C, and financial services B2B.Being a forward-thinking leader in marketing, I have orchestrated comprehensive brand and marketing initiatives that significantly increased market share and revenue. I am known for my ability to navigate complex corporate landscapes, foster robust stakeholder relationships, and leverage a data-driven approach to simplify complex concepts for various audiences.As a compassionate and motivational professional, I empower my teams with a management style that ignites creativity and drives organizational transformation. I strive to provide value as a company resource and have consistently achieved recognition, awards, and promotional opportunities through pioneering marketing strategies that captivate media attention and transform engagement into sales. A few of my career highlights include- Spearheaded a targeted SEO strategy, achieving a significant revenue increase of $1.8M for specific service lines and owning upwards of 20 keywords- Facilitated a 20% year-over-year increase in social media engagement by improving the brands alignment and content strategies- Tripled the size of of a brands dealer network from 58 to 210, expanding its market presence significantly- Generated $1M in lead value and closed $250K in new business within six months through the creation of a high-performance marketing and lead generation people ask me for a fun fact or what I am most proud of - my response is simple - growing an orange tree from seed. Today, that tree produces big beautiful oranges twice a year. How does this translate professionally? I care about our environment, I am dedicated, I enjoy beauty, I see things through, I am proud, and I develop those around me. EXPERTISEBrand Strategy, Brand Management, M&A Branding, Media Relations, Public Relations, Activations, Experience Marketing, Integrated Campaigns, Content Platforms, Sales Initiatives, Superior Client Service Skills, Developing Strategic Alliances, Promoting New Technologies, Influencer Management, Internal CommunicationsMARKETING EXCELLENCESEO, Workflow Management, PR, Product Launch, Sales Strategy, SMM, Media Planning, Channel Marketing, Campaign Execution, Brand Identity and Development, Architecture, Design and Development
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