Erika Childers

Content & Brand Director

Role
Director of Content & Brand at Qualytics
Location
Atlanta, GA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Erika Childers

Hi, I\'m Erika! I’m a passionate content & brand strategist, a taco enthusiast, and an Oxford comma (and em-dash) defender. I live in Atlanta with my partner, our grumpy old pup, and a few dozen houseplants. I love to weave business stories into narratives, into content, into a brand. My personal and professional experiences have taught me that- I can develop, scale, and optimize successful, cohesive brand strategies that align leaders, rally teams, and inspire audiences through narrative- I love leading ambitious teams to do their best work- I am resourceful, energetic, and driven to learn new things in all kinds of waysOutside of work, you\'re most likely to find me in the kitchen whipping up a fresh batch of guacamole. Otherwise, I\'m probably listening to a true crime podcast, watching reruns of old TV shows, or daydreaming about my next travel destination. You can learn more about me at erikachilders.com.

Experience

  1. Director of Content & Brand

    Qualytics

    Sep 2025 — Present

    At Qualytics, we empower data teams to proactively identify and resolve data quality issues, including the ones they didn’t know they had. Our platform goes beyond surface-level checks to assess data row by row, catching silent errors, unexpected changes, and anomalies before they cause real-world consequences.We work with some of the most forward-thinking organizations in the world—enterprises where data quality has a direct impact on performance, compliance, and strategic decisions. Whether it’s financial reporting, healthcare operations, or AI model integrity, bad data can quietly break big things, and we help ensure it doesn’t.

Education

  • Georgia Southern University

    Multimedia Communication

    2009 — 2012

  • Cass High School

    High School Diploma

    2005 — 2009

  • Georgia State University

    Bachelor’s Degree, Journalism: Public Relations & English

    2012 — 2015

Skills

  • Online Marketing
  • Twitter
  • Social Media Marketing
  • Wordpress
  • Message Development
  • Editing
  • Press Releases
  • Html
  • Content Marketing
  • Newsletters
  • Business Writing
  • Brand Development
  • Public Relations
  • Media Relations
  • Creative Writing
  • Adobe Creative Suite
  • Pardot
  • Spss
  • Google Analytics
  • Editorial
  • Social Media
  • Facebook
  • Social Networking
  • Brand Awareness
  • SEO
  • Inbound Marketing
  • Hootsuite
  • Digital Marketing
  • Content Strategy
  • Marketing Strategy
  • Community Management
  • Writing
  • Press Kits
  • Web Design
  • Journalism
  • Website Development
  • Content Management
  • Public Speaking
  • Marketing
  • Strategic Communications

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Erika Childers — Director of Content & Brand at Qualytics in Atlanta, GA, US | Unifers