Erika Power

Communications Graduate Student | UTA EDGE Center PR Graduate Assistant | PRSSA UTA Director of Communications | Executive in the Making

Role
Director of Communications Executive Officer at Uta Prssa
Location
Dallas-Fort Worth, TX, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Erika Power

I am a communications professional with a Master of Arts in Communication from UT…

Experience

  1. Director of Communications Executive Officer

    Uta Prssa

    Jan 2025 — Present · Arlington, TX, US

    Designed and shared monthly digital newsletters featuring internships, upcoming events, and member highlights to inspire professional growth.Launched “Maverick Spotlight” to celebrate outstanding PRSSA members and elevate morale.Cultivated a faculty email list in Excel to enhance outreach and inspired professors to share PRSSA events with students, fostering a vibrant community of engagement.Led event promotions with engaging flyers and posters, while actively promoting fundraisers and chapter activities through social media and in-person, boosting student participation.Personally distributed event flyers around the UTA campus to increase visibility and attendance for events.Crafted inspiring branded materials, like thank-you cards and certificates, to strengthen professional relationships and celebrate contributions.Helped with fundraising by setting up tables and promoting campaigns both online and in person.Worked with the executive board to develop new strategies for promoting the chapter and raising its visibility on campus.Contributed recommendations to revise and modernize the PRSSA UTA chapter constitution to reflect current member needs and practices.Served as the liaison between PRSSA UTA and the Greater Fort Worth PRSA Chapter for Shadow Day, representing PRSSA and gaining mentorship from PR professionals.Promoted networking events like the GFW PRSA and Dallas PRSA “Handshakes & Headshots” mixer, encouraging student attendance & professional growth.Managed and sent reminders for guest speaker events, agency tours, and scholarship deadlines.Represented PRSSA at the 2025 Student Media Tour (Alliance for Women in Media, DFW Chapter) and the FleishmanHillard agency tour. Tabled the “Lights, Camera, COMM” alumni event and received the Judy Miller Scholarship at the AWM-DFW Awards Gala. Recognized by the Department of Communication with a Certificate of Achievement for outstanding contributions at the Spring 2025 Honors Convocation.

Education

  • College of Southern Nevada

    Associates of Arts

    2017 — 2018

  • The University of Texas at Arlington

    Master's degree

    2024 — 2026

  • University of North Texas

    Bachelor of Arts - BA

    2019 — 2021

  • University of Nevada-Las Vegas

    3.7

    2018 — 2019

  • Tacoma Community College

    3.17

    2014 — 2016

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Erika Power — Director of Communications Executive Officer at Uta Prssa in Dallas-Fort Worth, TX, US | Unifers