Erika Laincy
Integration Manager @CI Assante Wealth Management
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WORK HISTORY
Integration Manager @CI Assante Wealth Management
CA
EDUCATION
Concordia University
Bachelor's degree
McGill University
Certificat
SKILLS
ABOUT ERIKA LAINCY
With over 20 years of global experience at the intersection of marketing, sales, and technology, I specialize in transforming business challenges into scalable solutions. I’m a strategic thinker and operator, passionate about aligning MarTech ecosystems (CRM, Seismic, automation tools) with measurable business outcomes. From building global enablement programs to leading cross-functional initiatives that simplify advisor experiences, I thrive in roles where I can connect the dots between data, strategy, and execution. Whether it\'s architecting an OKR-driven operating rhythm or implementing platforms that empower sales teams, I bring clarity, structure, and momentum to complex environments. Recognized as Enablement Leader of the Year (2023) and a Top 50 Leader in Enablement (2024), I lead with empathy, rigor, and a bias for action—always asking \"what’s in it for the end user?\" Let’s build what’s next.
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