Erika Jimenez

Erika Jimenez

Role
Account Manager at Appier
Location
New York, NY, US
LinkedIn followers
500 followers

About Erika Jimenez

Exceptional record of client service and account management for the purpose to cultivate…

Experience

  1. Account Manager

    Appier

    May 2022 — Present

    Lead multiple client accounts across a wide range of verticals from gaming to e-commerce and acted as main point of contact • Responsible for strategizing and planning digital marketing campaigns to meet client KPIs that include, but are not limited to CPM, CPC, CPI, CAC/CPA, LTV, RR, ARPU, and ROAS • Additionally, responsible for managing client onboarding, campaign launches and ongoing campaign management, regular reporting and analysis updates, including market research, delivering strategic solutions, and providing optimizations to meet client’s identified KPIs • Develop monthly (MBRs) and quarterly business review (QBRs) to showcase client growth, trends, and detailed analytics on performance • Successfully scaled client portfolios and exceeded both individual and company revenue targets goals where individual targets were exceeded by an average of 50%+ quarterly • Responsible for building deep relationships with clients in order to understand their specific needs and upsell to satisfy those needs • Propose and implement business growth and process improvements

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