Erika Colbertaldo

About Erika Colbertaldo

Highly-organized, deadline-driven producer - proficient in project management, art production, developing strategic and creative briefs, workflow and client management. Thrives with problem-solving and multi-tasking in a fast-paced creative environment, has strong leadership and communication skills, and is confident speaking with and working alongside clients. Is a creative who has considerable experience in photography and video - in both production and post-production.

Experience

1. Senior Producer, Video & Audio

   The Washington Post

   Sep 2021 — Present · New York, NY, US

   Provides creative input, oversight, and mentorship across The Washington Post Creative Group\'s premium video, audio, and photography offerings. This includes treatment development, on-the-ground direction, and internal communication throughout the production process of high-quality content optimized for digital and social channels- Works in collaboration with Creative Content Leads, Designers, and Marketing Operations to execute branded content programs that address our partner\'s business goals while remaining authentic to the Washington Post brand- Develops video and audio concepts, shot lists, and pre-production treatments- Researches key background subject matter and develops schedule- Onboards and directs production crews in order to hit key story objectives- Trains, mentors, and oversees on-staff producers- Reviews video/audio cuts throughout edit process, helping to ensure that final video productions are aligned with brand and WPCG strategy, and best-in-class storytelling- Stewards all assets through the post-production process, with attention to staying on deadline and within budget, and coordinating delivery to program managers- Oversees production of in-house sizzle reels and case study videos, including scripting, asset compilation, storyboarding, hiring freelance editor, and post-production oversight

Education

• University of Vermont

  Bachelor's degree, Public Communications

  2009 — 2013

• Syracuse University

  Master's degree, Photography

  2013 — 2015