Erika Anden
Highly Experienced Marketing, Communications & Business Development Pro | Storyteller | Strategist | Technophile
- Role
- Managing Partner & Senior Business Development Consultant at Sandab Group
- Location
- Royal Oak, MI, US
- LinkedIn followers
- 500 followers
Experience
Managing Partner & Senior Business Development Consultant
Sep 2014 — Present · US
Manage the day-to-day business activities for Sandab Group, a business development consulting agency. I also develop marketing, communications and sales strategies and deliverables for our client companies- Developed business strategy, business development, marketing, communications, brand development, and sales strategies and solutions for customers in automotive, big data, data commerce, consumer technologies, cybersecurity, medtech/biotech, and industrial automation among others- Have given talks and professional interviews on behalf of Sandab and our clients at conferences, tradeshows, and on television programs. Have also held educational speaking engagements to raise the profile of new technologies or help to establish new fields within legacy industries like automotive- Fully developed strategic messaging for clients typically resulting in a 5x to 10x increase in visibility and interested leads.
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