Erika A.
Sales Strategist | Data Analyst | Project Specialist | Lean Six Sigma (CLSSGB)
- Role
- Sales & Catering Sales Manager at Marriott International
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Erika A.
Business and hospitality professional with over a decade of industry experience in sales,…
Experience
Sales & Catering Sales Manager
Sep 2022 — Present · Fort Worth, TX, US
Columbia Sussex Corporation- Marriott DFW Airport South & Westin Dallas Downtown • Created and implemented attractive menu options and packages that increased revenue• Analyzed local market trends and activity from competitors using Knowland and TravelClick• Created proposals & negotiate contracts that maximized revenue and secured business• Updated and developed catering forecast reports• Reviewed and issued commissions to intermediaries using CTAC/ Bluezone• Became proficient in MARSHA, FSPMS, SFA WEB/CI/TY• Solicited new accounts in the SMERF, Corporate, BT markets by sales blitzes and cold calls• Conducted site visits and communicated effectively with clients to detail upcoming events andcreate BEOs• Issued Marriott Bonvoy Event Points for qualified individuals post events• Designed menus and graphics for hotel use using Canva• Used Excel to create and review company reports and invoices• Generated over $1.5 million in revenue in 2024
Education
Central Michigan University
Bachelor of Science (B.S.)
2016 — 2020
Central Michigan University
Master of Business Administration - MBA
2021 — 2022
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