Erik Hoel
Fp & a Manager @Crew Finance
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WORK HISTORY
Fp & a Manager @Crew Finance
San Diego, CA, US
At Crew Finance, I provide financial planning and analysis support to high-growth consumer brands, with a focus on ecommerce, beauty, and CPG startups. My role includes building and managing detailed financial models, preparing monthly BvA reporting, supporting fundraising and board presentations, and helping founders understand the key drivers of their business performance.I partner closely with founders and CFOs to deliver insights on cash flow forecasting, unit economics, and scenario planning. I also work hands-on with clients to operationalize budgets, track KPIs, and develop actionable strategies to improve profitability and scale sustainably.
EDUCATION
San Diego State University
Bachelor of Science (B.S.), Finance, Business Administration Finance
ABOUT ERIK HOEL
Finance professional with 10 years of experience in corporate FP & A across high-growth and Fortune 500 environments, including Qualcomm and Vuori. I’ve led company-wide financial consolidation, forecasting, and executive reporting—translating complex financial data into clear insights to drive strategic decision-making.At Vuori, I was the first corporate FP & A hire, building out scalable reporting processes and owning consolidated company financials across Ecommerce, Retail, and Wholesale. I partnered cross-functionally to implement new planning tools and supported monthly CFO reviews. At Qualcomm, I worked across business units and led preparation of executive materials for quarterly earnings guidance—helping shape how the company communicated performance to Wall Street.I’m now focused on finance-adjacent roles that blend analytical rigor with strategic execution, ideally in operational, entrepreneurial, or investment-oriented environments. I’m passionate about supporting early-stage businesses and exploring opportunities that allow me to build, scale, or acquire companies.Currently open to fractional FP & A consulting and advisory roles for companies in transition, growth mode, or preparing for capital events.
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