Eric Woo
Senior Manager, Strategic Planning & Analysis (Go-to-market) @SurveyMonkey
Signup · Get unlimited contacts
WORK HISTORY
Senior Manager, Strategic Planning & Analysis (Go-to-market) @SurveyMonkey
San Mateo, CA, US
Led Momentive\'s largest segment of bookings and revenue forecasting for SurveyMonkey\'s$300M+ Surveys business (Self-Serve PLG and Sales-Assisted). Reduced average margin oferror to 1-3%- Headed financial operations for COO and CMO, overseeing all product and marketinginvestments totaling $115M. Drove a 15% improvement in CAC by influencing functional leadsto reprioritize budget from paid marketing to higher ROI investments- Built first-ever business operating model with key levers to reach targets. LeveragedSalesforce and Tableau to design and implement full-funnel metrics and KPIs (bookings,pipeline, retention, LTV, CAC, etc.) to create better visibility and drive business outcomes- Managed team of five to cultivate culture and drive process improvements across Financeorganization.
EDUCATION
University of California, Davis
BS, Managerial Economics
Lick-Wilmerding High School
High School Diploma, Liberal Arts
SKILLS
ABOUT ERIC WOO
Highly analytical, low ego professional with strong relationship building skills. Experienced manager passionate about coaching and mentoring. Ability to shift from high-level critical thinking to implementation.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.