Eric Sidone
15+ Years | Digital Strategy, Innovation & Leadership
- Role
- Director Integrated Marketing at Tallwave
- Location
- Youngstown, OH, US
- LinkedIn followers
- 500 followers
About Eric Sidone
I am a results-driven leader with a passion for digital innovation and a commitment to creating impactful success stories.Throughout my career, I’ve consistently delivered exceptional results for top-tier brands such as Levi Strauss, Cuisinart, Intuit, Farmers Insurance, The Ritz-Carlton, and Culligan International. My expertise spans driving client growth, crafting innovative cross-channel campaigns, and leading high-performing teams.With a proven ability to empower teams, foster creativity, and build a culture of growth, I bring a strategic approach to delivering work that exceeds expectations and drives measurable success.
Experience
Director Integrated Marketing
May 2025 — Present
Lead a high-performing integrated marketing department. Direct full-funnel marketing strategies that align content, search, and digital journeys across the right ecosystems by tapping into performance and media tactics to drive measurable growth. Champion search experience optimization (SXO) and acquisition journey innovation. Foster a culture of inspiration and creativity.
Education
W. P. Carey School of Business – Arizona State University
Bachelor of Science, Marketing
2004 — 2007
Western School of Business
Assoc. Applied Science, Optometric Sciences
1998 — 2001
Skills
- Consumer Behaviour
- Social Media Marketing
- Web Analytics
- Integrated Marketing
- Market Research
- Mobile Devices
- Ppc
- Omniture
- Strategy
- Keyword Research
- Search Engine Optimization (SEO)
- Direct Marketing
- Local Search
- Content Strategy
- Competitive Intelligence
- Marketing Strategy
- Social Media
- Marketing
- Online Advertising
- Usability
- Google Adwords
- Advertising
- Analytics
- Organic Search
- Sem
- Mobile Marketing
- SEO
- Online Marketing
- User Research
- Google Analytics
- Search Advertising
- Interactive Marketing
- Display Advertising
- Digital Media
- Audience Analysis
- Digital Strategy
- Email Marketing
- Content Marketing
- Lead Generation
- Digital Marketing
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