Eric P.
Paid Search @ Pfizer
- Role
- Manager, Paid Search at Pfizer
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Eric P.
Digital marketing professional specializing in paid search and YouTube strategy, with a track record of delivering performance-driven results for global brands like Sony – PlayStation, Amazon, Amgen, and Citi. Led a 5x ROAS improvement through Performance Max testing and drove a 12% YoY revenue increase by aligning KPIs with business growth objectives. Experienced in scaling search programs across international markets and executing high-impact YouTube campaigns, including driving over 25M impressions during Amazon Prime Day.
Experience
Manager, Paid Search
Oct 2024 — Present · New York, NY, US
Oncology brands
Education
Baruch College, City University of New York
Bachelor of Business Administration - BBA, Marketing
Skills
- Search Engine Marketing (Sem)
- Copywriting
- Wordpress
- Social Networking
- Nonprofits
- SEO
- Email Marketing
- Blogging
- Time Management
- Advertising
- Digital Copywriting
- Web Marketing
- Social Media Marketing
- Powerpoint
- Microsoft Excel
- Research
- Mri+
- Marketing
- Ppc
- Marketing Communications
- Google Adwords
- Microsoft Office
- Sem
- Google Analytics
- Photoshop
- Digital Marketing
- Online Marketing
- Marketing Strategy
- Social Media
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