Eric Mayhew

About Eric Mayhew

My years of experience in software engineering and digital advertising have led me to develop solutions that have helped change the way global enterprises and brands operationalize advertising. Prior to co-founding Fluency, I worked at automotive digital marketing leader and disruptor Dealer.com (now part of Cox Automotive) for 10 years. While there, I led the development of the company’s proprietary advertising platform at a time when the automotive industry was only beginning to digitize their marketing tactics. Our team proudly lead the company, and industry, in the space of digital advertising, and by the time I transitioned from Dealer.com, the company’s platform delivered more than $1 billion in ad spend. As a nationally recognized expert on the subject of digital advertising, I often provide large-audience presentations and lead discussions at top tier industry events and at Google campuses.

Experience

1. Cpo President Founder

   Fluency

   Dec 2017 — Present · Burlington, VT, US

   Fluency is a business-to-business digital advertising platform provider. Fluency\'s clients are industry-focused digital marketing companies. They manage large digital media portfolios; typically tens of millions of dollars across thousands of accounts. Fluency provides an enterprise-level technology platform that automates critical, necessary, but repetitive and time-consuming tasks associated with digital advertising management. Fluency\'s platform allows users to operate with the highest level of efficiency, enabling them to focus on strategic business objectives that deliver cost-effective, optimized advertising campaigns. This results in easily scalable advertising strategies that increase competitive advantage and optimize market share growth opportunities.

Education

• Clarkson University

  Bachelor's degree, Mechanical Engineering

  1992 — 1996

• Clarkson University

  Bachelors, Mechanical Engineering

  1992 — 1996

Skills

• Project Management
• Troubleshooting
• Root Cause Analysis
• Agile Methodologies
• Team Building
• Management
• Software Development
• Business Process Improvement
• Process Engineering
• Continuous Improvement
• Product Development
• Lean Manufacturing
• Analysis
• Program Management
• Automotive
• Six Sigma
• Manufacturing
• Strategic Planning
• Ms Project
• Product Management
• Project Engineering
• Change Management
• Process Improvement
• Integration
• Engineering
• Competitive Analysis
• Team Leadership
• Erp
• Project Planning
• Engineering Management
• Strategy
• Quality Assurance
• Operations Management
• Leadership
• Cross-Functional Team Leadership