Eric L Mason
Marketing, Communications and Development Leader Excelling in | Owned Brand & Content Creation Strategy | Earned Media PR & Communications | Grown Data-Led & Integrated Marketing | High Performance Teams
- Role
- Executive Director at Save The Bee
- Location
- Eugene, OR, US
- LinkedIn followers
- 500 followers
About Eric L Mason
I am a marketing, communications, and development leader with over 20 years of experience…
Experience
Executive Director
Apr 2024 — Present · Eugene, OR, US
Leading the strategic transformation of a national nonprofit focused on pollinator health and sustainable agriculture. Driving brand repositioning, audience engagement, and revenue diversification through bold storytelling, digital innovation, and cross-sector partnerships. • Reimagined the organization’s go-to-market strategy and mission alignment, launching the recurring donor program “The Bee-Keepers” and national storytelling campaign “I Am a Bee-Keeper.” • Expanded and diversified corporate sponsorships and strategic alliances, securing new and renewed partnership engagements with GloryBee, Bragg, Rogue Ales, Melville Candy, GreenSpoon Sales, US Bakery and more. • Oversaw a full brand refresh and digital content relaunch, combining performance metrics with grassroots narrative to deepen donor loyalty and attract new audiences. • Supporting Board development and long-range planning during a critical growth phase, with an emphasis on community activation and mission clarity.
Education
Stanford University
Anthropology/Education
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