Eric Emerson

About Eric Emerson

I help businesses create marketing that connects authentically and without…

Experience

1. Founder & CEO

   In Your Hand Media, Inc

   Jun 2014 — Present

   Founded In Your Hand Media to help businesses create marketing that connects authentically with customers without manipulation.After 15+ years in the industry, I saw a pattern: most marketing was designed to extract value rather than create it. I built frameworks and systems that prioritize genuine customer understanding over surface-level demographics.Current focus:→ Marketing strategy & customer research→ Empathetic marketing frameworks & implementation→ SEO, PPC, social media management→ Web design & development→ Marketing automation & systems→ Developing software tools that help businesses maintain authentic voiceIndustries served: Financial services, B2B, healthcare, and professional services firms seeking marketing that builds trust and long-term relationships.Currently expanding from agency services into product development while building technology that serves authentic communication rather than replacing it.

Education

• Salisbury University

  Bachelor of Arts, Graphic Design

  2003

Skills

• Market Research
• Advertising
• Online Marketing
• Social Media Marketing
• Sales
• Marketing Strategy
• Marketing Communications
• Digital Media
• Digital Marketing
• Marketing
• Integrated Marketing
• Product Marketing
• Brand Awareness
• SEO
• Event Management
• Search Engine Optimization (SEO)
• Email Marketing
• Creative Direction
• Management
• Public Relations
• Strategy
• Strategic Planning