Eric Ducker

About Eric Ducker

Led brand storytelling, copywriting, and copy-editing efforts for Samsung’s Brand Creative and Governance team• Maintained and evolved Samsung’s brand voice across a broad array of communication channels, including advertising, digital marketing material, editorial content, video scripts, and social media.• Created compelling omnichannel content and editorial storytelling for global brands, including Hyundai, Toyota, Bose, Sonos, House of Marley, and Timberland.• Oversaw the editorial component of lifestyle and automotive material for Scion as the editorial director of the creative agency BON USA—collaborating with writers, designers, visual artists, and videographers to deliver high-impact content.• Championed creative innovation through over 100 projects under tight timelines and budgets for Scion. • Contributed freelance articles to national publications, including The New York Times, GQ, The Ringer, and Los Angeles Times.• Developed organizational systems and implemented innovative approaches in a changing media landscape for the publication Mass Appeal.• Helped shape the editorial voice of The FADER magazine and continued to develop its approach as it joined digital and social media platforms.• Managed junior staff and freelance writers at The FADER, while writing cover stories and features.

Experience

1. Messaging & Positioning Writer, Apple Music

   Apple

   Nov 2025 — Present · Los Angeles, CA, US

Education

• Wesleyan University

  Bachelor of Arts (B.A.)

  1996 — 2000