Eric Catron

About Eric Catron

Lead Solution Engineer for Salesforce.com with a background in financial services & manufacturing.

Experience

1. Principal Solution Engineer

   Salesforce

   Jan 2020 — Present · Nashville, TN, US

   Responsible for pre-sales technical assistance for sales teams and performing technical presentations and demonstrations on the Salesforce platform. This includes research & discovery with customers’ business and technical teams in order to recommend the right solutions to meet their needs/goals. Also coordinates with product engineering, business value teams, implementation partners and support in order to answer customer’s questions and ensure a smooth transition from sales to implementation.Key Accomplishments• Led customer experience workshops to document as-is and to-be experience, as well as outline roadmap for deliverables with over $700k in phase 1 ($3M+ for phase 2)• Created demonstrations & advised customers in support of $17M in annual licensing• Created industry guidebook to assist sales & tech teams with pre-built sales assets

Education

• Illinois State University

  BS, Business Administration

  1999 — 2002

Skills

• Product Development
• Marketing Communications
• Web Analytics
• Marketing
• Sales
• Program Management
• Customer Service
• Project Management
• Time Management
• Creative Direction
• Web Marketing Strategy
• Market Research
• Marketing Management
• Email Marketing
• SEO
• Training
• Social Media
• Management
• Team Building
• Strategy
• Marketing Strategy
• Food Industry
• Budgets