Eric Brahney

About Eric Brahney

I am a strategic communications leader with extensive experience developing and executing high-impact marketing and communications content across multiple channels. I can write to a variety of audiences, industries, and market segments and know how to create platform-specific content (print, digital, video, and more). I\'m skilled at translating complex topics into compelling, benefits-driven messaging. I\'m a proven editorial lead and project manager known for elevating brand voice, ensuring message consistency, and driving engagement across audiences. Top 3 strengths: Outstanding writing and editing; excellent time and project management; adaptability. In fact, I believe in the following mantra:Adapt / Adopt / Apply- Adapt to changing priorities and environment- Adopt skills that are applicable anywhere- Apply the latest trends and best practicesI\'m looking for a new (preferably remote) position at an organization where good writing and judicious editing is valued, and where marketing communications is a priority an organization wants to invest in. And, although I may have been in the communications field for a while now, I still want to work for someone I can learn from.I am particularly interested in an editor position that can bring my writing/editing experience to bear on an organization\'s content to ensure consistency in style, adherence to standards, avoidance of jargon, and a focus on benefits. My ideal position is to be the editorial eye on all the content an organization produces, or, like at Freddie Mac where I currently work, a single division. But I love to write! Long form or short form and everything in between.I think strategically, but enjoy the tactical - getting things done by working with internal or external stakeholders to develop communications initiatives from start to finish. I like to take action and see results.I am a big film buff and can rattle off random facts about movies dating to the 1920s. I wrote a blog from 20••••18 specializing in this topic and enjoyed the opportunity to write creatively about something I love. I try to apply that creative spirit to everything I write.I encourage you to visit to see representative writing/project samples, web content, recommendations, and career highlights. You can also reach me at e••••••••@gmail.com and 20••••••56.(Oh, and that blog? It\'s at inamovieplace.blogspot.com)Reach me at: 20••••••56 (cell)| e••••••••@gmail.com |

Experience

1. Marketing & Communications Editorial Lead

   Freddie Mac

   May 2022 — Present · McLean, VA, US

   Provide editorial oversight by reviewing (on average) 1,825 individual tactics per year; act as developmental editor to nearly 30 writers and strategists; ensure content adheres to brand voice, tones, and grammar standards, legal guidance, best practices, and Associated Press style- Manage the Freddie Mac Style and Grammar Guide; update it quarterly with new entries and modifications to existing entries, as needed; integrate new product and service names as they arise; socialize with stakeholders across the organization.[Guide averages 170 views per month.]- Liaise with attorneys to ensure adherence to risk-averse language and proper treatment of intellectual property (e.g, product names and tagline trademarks)- Developed Single-Family Brand Voice and Tones Guide, Email Content and Layout Best Practices, and other best practices, process, and procedural documents [updated quarterly]- Ideate names for new offerings and technology tools and capabilities- Work cross-functionally with strategists and content marketers, digital, email automation, and creative teams to ensure alignment of style and brand in all content- Manage Single-Family presence and processes on SharePoint sites and the Single-Family Brand Portal.

Education

• Slippery Rock University

  Business/Commerce, General

  1987 — 1988

• Youngstown State University

  Business/Commerce, General

  1988 — 1989

• Robert Morris University

  Master of Arts, Communications

  1989 — 1991

• Carnegie Mellon University

  Masters, Professional & Technical Writing

  1991 — 1993

Skills

• Speech Writing
• Media
• Microsoft Office
• Email Marketing
• Newsletters
• Case Studies
• Marketing Copy
• Wordpress
• Social Media
• Strategy
• Messaging
• Web Content
• Technical Writing
• Advertising
• Copywriting
• Proposal Writing
• Copy Editing
• Marketing
• Indesign
• Direct Mail Campaigns
• Publications
• Branding & Identity
• Marketing Communications
• Publishing
• Photoshop
• Content Management
• Corporate Communications
• White Papers
• Promotional Copy
• Blogging
• Multimedia Marketing Communications
• Media Relations
• Leadership
• Content Writing
• Strategic Communications
• Web Project Management
• Corporate Branding
• Editing
• Press Releases