Erica Sakharet
Strategy Director
- Role
- Strategy Director at Bartlett Brands
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Erica Sakharet
Strategic client partner focused on branding, innovation and design. Passionate about propelling brands forward through stimulating consumer insights, inspiring marketplace and trend intelligence, and strategic imagination. Lead both large multidisciplinary and small focused teams, diligently minding the overall goals as well as the details, resulting in vibrant brands and happy clients. Experience In: • Brand Positioning & Architecture • Brand and Product Innovation • Visual Positioning & Semiotics • Trend & Consumer Insights • Verbal Strategy & Naming • Digital – Web, UX, Content • Print & Collateral • Packaging • Environments Industries: • Beauty & Personal Care • Fashion • FMCG • Health & Wellness • Hospitality & Real Estate • Technology
Experience
Strategy Director
Aug 2022 — Present
Education
The University of Texas at Austin
Bachelor of Science, Communication, General
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