Erica Qualls

Strategic. Collaborative. Analytical.

Role
Director, Global Marketing- World of Hyatt at Hyatt
Location
Chicago, IL, US
LinkedIn followers
500 followers

About Erica Qualls

15+ years of marketing, strategy, and planning experience. Demonstrated success in leading cross-functional teams to develop and execute strategies that drive growth and align with long-term business goals. Experienced in communicating with senior leadership and influencing across functions. Lead impactful decision making through a unique blend of analytical rigor, creative problem solving, and a deep understanding of consumers. Passionate about developing talent and building collaborative teams.

Experience

  1. Director, Global Marketing- World of Hyatt

    Hyatt

    Feb 2026 — Present · Chicago, IL, US

Education

  • South Carolina State University

    Bachelor of Science (B.S.), Marketing

  • The University of Chicago Booth School of Business

    MBA, Marketing, Strategy, and Entrepreneurship

Skills

  • Segmentation
  • Strategic Planning
  • Market Planning
  • Market Research
  • Business Strategy
  • Strategy
  • Integrated Marketing
  • Sales
  • Marketing
  • Digital Marketing
  • Competitive Analysis
  • Consumer Products
  • Brand Management
  • Cross-Functional Team Leadership
  • Marketing Strategy

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Erica Qualls — Director, Global Marketing- World of Hyatt at Hyatt in Chicago, IL, US | Unifers