Erica Swanson

Role
Global Events & Regional Marketing Manager at Telit Cinterion
Location
Raleigh-Durham-Chapel Hill, NC, US
LinkedIn followers
500 followers

About Erica Swanson

Marketing professional with a passion for technology and digital innovation, currently…

Experience

  1. Global Events & Regional Marketing Manager

    Telit Cinterion

    Jan 2022 — Present

    Event Management Coordinate all Telit events, including large trade shows, partner shows, conferences, speaking opportunities, seminars, sales training, customer events, etc. Event coordination includes: Commitment from specific Telit team member(s), badge registration, event logistics, organization and shipment of booth & materials, communication of event plan and materials to on-site team, pre- and post-event event campaigns, etc Webinars/Speaking Engagements -Research speaking opportunities and commit Telit speaker where appropriate -Write, maintain, and edit event presentation content. Support speakers with content as needed-Maintain archive of all marketing materials including presentations, external and internal communications, event contracts, small and large event plans, speaker bios & headshots, etc -Responsible for creating schedule, booking speakers, reviewing presentations, sending out invites, and managing pre- and post-webinar planning -Assist with creating and maintaining sales forms and any other collateral needed by sales team -Work with our RSDs, distributors, partners, etc to ensure they have marketing support Americas Regional Responsibilities -Assist in managing Americas regional go-to-market product launch plans and associated campaigns in order to drive customer demand -Work with Head of Regional Marketing and global product management to develop strong product positioning for each new regional product launch -Work with sales and other customer organizations (Telit internal) in the Americas region, participating in their regular planning meetings and delivering feedback on marketing activities on-going to support their plans -Support regional co-marketing program with partners, channel and distributors -Budget management for all other Americas activities as needed

Skills

  • Management
  • Marketing Management
  • Microsoft Word
  • Hootsuite
  • Writing
  • Event Planning
  • Online Research
  • Time Management
  • Social Networking
  • Spss
  • Communication Skills
  • Microsoft Excel
  • Marketing Communications
  • Email Marketing
  • Microsoft Powerpoint
  • Communication
  • Wordpress
  • Public Speaking
  • Integrated Marketing
  • Leadership
  • Research
  • Social Media
  • Marketing
  • Brand Management
  • Entrepreneurship
  • Microsoft Office
  • Digital Marketing
  • Customer Service
  • Powerpoint
  • Strategy
  • Blogging
  • Qualtrics
  • Social Media Marketing
  • Facebook
  • Bookkeeping
  • Teamwork
  • Twitter

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Erica Swanson — Global Events & Regional Marketing Manager at Telit Cinterion in Raleigh-Durham-Chapel Hill, NC, US | Unifers