Erica Weiss Hays
Content I Social I Product Marketing
- Role
- Manager, B2b Content & Social at DoorDash
- Location
- Oakland, CA, US
- LinkedIn followers
- 500 followers
About Erica Weiss Hays
I\'m Erica, an award-winning B2B content, social, and brand princess! I live in Oakland and love karaoke, brunch, and being perennially online.
Experience
Manager, B2b Content & Social
May 2024 — Present
Establish and execute integrations content strategy targeting two unique audiences: restaurant owners and integration partners, including social media posts, case studies, blogs, emails, eBooks, and sales enablement one-pagersLiaise with technical subject matter experts and conduct independent research to serve as the content marketing team’s integrations specialistBoost integrations content production velocity by 40% and optimize existing content, increasing conversions by 136%Drive messaging and positioning for the DoorDash Preferred Integrations Program
Education
University of California, Berkeley
Bachelor's Degree
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