Erica McCormick
Empowering Schools and Districts to Simplify Supply Lists & Engage Families | Growth Marketing at TeacherLists
- Role
- Growth Marketing Strategist at School Family Media
- Location
- Appleton, WI, US
- LinkedIn followers
- 500 followers
About Erica McCormick
An experienced digital marketer and agency operations leader with a track record of managing and motivating remote teams to deliver exceptional results. Strong communicator who can build and maintain positive relationships with clients, stakeholders, and team members.
Experience
Growth Marketing Strategist
Mar 2025 — Present
As a Growth Marketing Strategist for the TeacherLists team at School Family Media, LLC, I develop and execute innovative marketing strategies that drive audience growth and engagement in the K-12 education sector. My role focuses on lead generation, audience segmentation, and customer retention, leveraging data-driven insights and marketing automation tools like HubSpot to optimize campaign performance. I collaborate cross-functionally to align marketing initiatives with business objectives, create compelling content, and support sales enablement efforts.
Education
St. Norbert College
Bachelor of Arts (B.A.), Communication and Media Studies
2001 — 2004
University of Wisconsin-Green Bay
Master of Science (M.S.), Business Administration and Management, General
2006 — 2010
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.