Erica Lapidus Cooper

Erica Lapidus Cooper

Senior Communications Executive | Brand Development | Strategic Vision | Relationship Building

Role
Director External Communications at Henkel
Location
New York, NY, US
LinkedIn followers
500 followers

About Erica Lapidus Cooper

As an accomplished Senior Communications Executive, Erica Cooper, is highly regarded for over 15 years of designing transformational brand programming linked closely to brand strategies and objectives for both fast-growing companies and established industry giants. She is a proven collaborator and motivational team leader, known for impeccable execution across multiple touch points. By forging strong industry partnerships and cultivating close working relationships with C-level leadership to create innovative content, Erica has become a recognized thought leader with a deep knowledge of public relations and a passion for business as a force for good. She thoughtfully delivers brand communications efforts both internally and externally. Her educational qualifications include a Master of Business Administration with Emphases in Marketing and Corporate Strategy from the University of Michigan Ross School of Business and a Bachelor of Science in Economics from the Wharton School at the University of Pennsylvania.I look forward to meeting you! You can reach me at (91••••••36 or e••••••••@gmail.com

Experience

  1. Director External Communications

    Henkel

    Jun 2022 — Present · Stamford, CT, US

    Lead external corporate communications as well as crisis and issues management. Build and protect company reputation through strategic programming supporting key priorities.

Education

  • University of Pennsylvania - The Wharton School

    Bachelor of Science - Economics

  • University of Michigan - Stephen M. Ross School of Business

    Master of Business Administration - MBA, Emphases in Marketing and Corporate Strategy

Skills

  • Corporate Communications
  • Strategy
  • Brand Management
  • Marketing Strategy
  • Strategic Public Relations Planning
  • Marketing Communications
  • Marketing
  • Brand Development
  • Strategic Partnerships
  • Direct Marketing
  • Public Relations
  • Internal Communications
  • Digital Marketing
  • Social Media Marketing
  • Integrated Marketing
  • Online Marketing
  • Social Media

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