Erica Heiden
Consumer Insights • Brand Strategy • Public Speaking | Consultant at Lincoln Financial Group
- Role
- Consultant at Lincoln Financial
- Location
- Omaha, NE, US
- LinkedIn followers
- 500 followers
About Erica Heiden
Hello! I\'m a marketing professional with over 10 years experience in using market research and strategy to build and transform brands. I have a keen ability to collect, interpret, and connect information across various sources which allows me to identify advantageous and aspirational opportunities to grow businesses. I’m driven by a passion for understanding consumers, or as I prefer to call them, people. If you\'d like to get in touch, email me at e••••••••@doane.edu.
Experience
Consultant
Jan 2022 — Present
I take time to understand consumers\' financial needs and goals and bring their perspective to the table as we make decisions around advertising, branding, product development, and innovation.
Education
Doane University
Bachelor of Arts (B.A.)
University of Nebraska-Lincoln
Master of Arts
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