Erica Cipollina
Account Director at imre
- Role
- Account Director at Imre
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Erica Cipollina
Dynamic and results-oriented media professional with extensive experience in client management, strategic campaign oversight, and cross-functional team leadership. Proven track record in driving client satisfaction, increasing retention, and spearheading growth initiatives across diverse industries.
Experience
Account Director
Jan 2025 — Present · New York, NY, US
Key point of contact for major accounts (e.g, John Deere, STIHL USA), leading strategic planning and execution of brand-aligned services.• Oversees all aspects of account leadership, including fiscal management, cross-functional collaboration, and delivery of high-impact campaigns across digital channels.• Drives business growth by developing and defending strategic recommendations, identifying organic growth opportunities, and addressing client feedback with actionable solutions.• Collaborates with cross-functional teams to craft compelling branding that resonates with target audiences and advance client objectives.• Conducts final reviews of all campaign assets, providing actionable feedback to teams and representing client perspectives to refine outcomes and strengthen brand alignment.• Drives on-site execution for STIHL TIMBERSPORTS competitions as the primary client contact, coordinating internal teams for seamless, real-time execution of event deliverables.
Education
Rutgers University
Bachelor's Degree, Mass Communication/Media Studies
2013 — 2017
Skills
- Social Media Marketing
- Microsoft Excel
- Powerpoint
- Microsoft Office
- Photography
- Visual Communication
- Social Media
- Event Planning
- Leadership
- Event Photography
- Video Editing
- Video Production
- Marketing
- Microsoft Word
- Event Management
- Communication
- Creative Writing
- Marketing Communications
- Public Speaking
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