Erica Rykal
Marketing Leader in B2B Tech | 10+ yrs Email Strategy | Acquisition + Customer Lifecycle Journeys | Profitable Growth
- Role
- Sr Manager, Email at WP Engine
- Location
- Eau Claire, WI, US
- LinkedIn followers
- 500 followers
About Erica Rykal
I\'m a strategic Marketing Director who is passionate about projects involving customer…
Experience
Sr Manager, Email
Mar 2025 — Present
Education
University of Wisconsin-Madison
Bachelor of Business Administration (B.B.A.), Marketing/Marketing Management, General
2008 — 2012
Skills
- Public Relations
- Marketing
- Social Media
- Social Media Marketing
- Event Planning
- Marketing Communications
- Press Releases
- Event Management
- Sales
- Social Networking
- Email Marketing
- Public Speaking
- Newsletters
- Marketing Strategy
- Advertising
- Budgets
- Market Research
- Hospitality
- Trade Shows
- Tourism
- Nonprofits
- Media Relations
- Blogging
- Team Leadership
- Microsoft Word
- Creative Writing
- Non-Profits
- Internal Communications
- Crm
- Media Planning
- Exacttarget
- Salesforce.com
- Budgeting
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