Erica Rasnick

Erica Rasnick

Associate Director, Program Manager @EVERSANA INTOUCH

Kansas City, MO, US
MOBILE NUMBERS
+13•••••••59

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WORK HISTORY

Oct 2020 — Present

Associate Director, Program Manager @EVERSANA INTOUCH

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Kansas City, MO, US

Oversee the day-to-day planning, operations, and financial management of brand/portfolio Develop and grow direct reports while providing strong mentorship and helping with goal setting Identify and provide recommendations for process improvement Develop strong relationships and partnerships with fellow team members identifying as a subject matter expert Provide solution-oriented problem solving for large program initiatives, financial management, staffing and process analysis Proactively identify program level risks; develop and execute risk mitigation plansManage a team with up to five project managers

EDUCATION

2000 — 2004

Olivet Nazarene University

Bachelor of Arts, Mass Communications

SKILLS

ManagementInteractive MarketingAdvertisingBudgetsIntegrated MarketingInteractive AdvertisingEmail MarketingProject PlanningDirect MarketingRetailMobile MarketingSocial Media MarketingTeam LeadershipProject ManagementDirect MailMarketing CommunicationsDigital MarketingOnline Advertising

ABOUT ERICA RASNICK

Hello! I have 18 years of experience in project management and program management roles focused in retail, quick service restaurant, animal health and pharmaceuticals advertising. My leadership skills in championing new processes and listening to the client’s needs have helped my teams and the agency succeed. Some of my closest colleagues would say, I am one who prides myself in being precise with detail in all my work. I bring critical thinking and problem-solving skills to the table, while holding the team as well as the Client accountable to the project. Within our PMO department in 2022, I was awarded the “change management queen” for bringing in ~$1 million in incremental revenue for our agency, resulting in an AOR win by the end of that fiscal year! As a people manager, I strive to be a leader who listens and cultivates transparency, drives my team to show excellence in their work while also helping them stay accountable to their individual growth goals.

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