Erica Pena
Account Advisor @Anthem, Inc
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WORK HISTORY
Account Advisor @Anthem, Inc
New York, NY, US
Strategically positioned Empire medical products and solutions, driving sales and increasing market share-Negotiated optimal pricing on bids with clients, enhancing profitability-Developed and customized benefit plans to meet clients\' unique needs, collaborating with General Agents and internal Operations team-Conducted comprehensive market research on competitor pricing and product offerings, resulting in strategic product improvements and increased sales-Educated group employees on Empire\'s benefits, successfully influencing enrollment in medical insurance plans.
EDUCATION
Zicklin School of Business
Master of Science - MS, Marketing
SUNY New Paltz
Bachelor’s Degree, Political Science
ABOUT ERICA PENA
As an Account Advisor at Anthem, Inc, I leverage my skills in strategic planning, negotiation, and market research to drive sales and increase market share for Anthem medical products and solutions. I have over 5 years of experience in this role, where I have developed and customized benefit plans to meet clients\' unique needs, collaborated with General Agents and internal Operations team, and conducted comprehensive market research on competitor pricing and product offerings.I am also passionate about data analysis and visualization, which is why I pursued a Master of Science in Marketing from Zicklin School of Business. I have completed certifications in R and Data Visualization with ggplot2 from DataCamp, demonstrating my proficiency in these areas. Additionally, I have experience in implementation coordination, where I executed the on-boarding of new and renewal medical, vision and dental products and benefits for NY Enterprise accounts over members. I am always eager to learn new skills and apply them to enhance my performance and contribute to the success of my organization.
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