Erica Osburn

Director of Buying

Role: Director of Retail at Soho Yoga
Location: Redondo Beach, CA, US
LinkedIn followers: 500 followers

OperationsView LinkedIn profile

Experience

Director of Retail
Soho Yoga
Jul 2017 — Present
Strategically buys new product based on seasonal trends, customer feedback, and core demographics• Actively seeks new partnerships and maintains existing vendor relationships to ensure product offerings are in line with current trends• Utilizes creative merchandising stories to maximize product sell-through • Spearheads the creation of co-branding projects by working with graphic designers and screen printers to promote brand awareness

Education

San Diego State University
B.A. Degree, Journalism
2004 — 2008

Skills

Interactive Marketing
Retail
Wholesale Purchasing
Merchandise Planning
Fashion Buying
Media Buying
Copywriting
Journalism
Digital Media
Media Planning
Digital Marketing
New Media
Visual Merchandising
Press Kits
Social Media
Editing
Facebook
Ap Style

Contact information

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Work email
e••••@sohoyoga.com
Personal email
•••••@•••••.com
Direct dial
+13•••••••13

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Current company

Soho Yoga

Wellness and Fitness Services · 20 employees · Founded 2013 · Hermosa Beach, California, United States

SoHo Yoga is founded on the principles of self discovery, physical, mental and spiritual. We invite you to find yourself by pushing your limits at SoHo Yoga. Our mission statement is best captured in a quote from founding member Pete Niva, “we wanted to capture the energy, the life, the essence from our SoHo neighborhood in the City and put it into everything we do in Los Angeles. You can see elements of New York in everything at SoHo Yoga. From the exposed brick and wood to the long dramatic corridors, even contrasts in the actual energy of the space with peaceful and intense existing at the same time….we worked so hard to recreate that vibe in our studio.” SoHo Yoga is the only studio in Los Angeles to offer simultaneous hot yoga and traditional yoga classes. This comes from our belief that yoga truly is for everyone at every level of physical fitness. And at SoHo Yoga we are sure that we have a class that’s just right for you. So what are you looking for in your yoga practice? Whether it’s pushing the limits of physical fitness, clearing your mind from the chaos of day to day life, or becoming centered through a deeper and more meaningful spiritual exercise, we have the right class, location, and instructor to fit your personal needs.

sohoyoga.com

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Experience

Director of Retail

Education

San Diego State University

Skills

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