Erica Mitchell
B2B Marketing Professional | Strategy | Brand Management | Demand Generation | Customer Marketing | Outdoor Enthusiast
- Role
- Director of Marketing for Enterprise Competitive Programs at ADP
- Location
- South Hamilton, MA, US
- LinkedIn followers
- 500 followers
About Erica Mitchell
I’m a versatile B2B marketing leader with experience supporting company growth in multiple areas including brand management, demand generation, customer retention, digital marketing, content strategy, Web, SEO, and events. I thrive in collaborative, cross-functional environments and enjoy leading teams to achieve strategic goals. My background spans SaaS and high-tech, finance, and healthcare, and my adaptable skill set translates well across industries. I\'m especially passionate about supporting entrepreneurial organizations through their next stage of growth. I\'m also proud to be a founding member of the HubSpot Client Advisory Board.
Experience
Director of Marketing for Enterprise Competitive Programs
Jan 2026 — Present
Education
Boston College
Bachelor of Science
Skills
- Project Planning
- Lead Process Flow and Reporting
- Demand Generation Planning and Management
- Budgets
- Demand Generation
- Management
- Web Site Management
- Search Engine Optimization(SEO)
- Event and Tradeshow Planning
- Budget Management
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