Erica Baker

Strategic Marketing Consultant at ABC36 WTVQ | Helping Local Businesses Grow Through Effective TV and Digital Advertising

Role
Strategic Marketing Consultant at Wtvq
Location
Lexington, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Erica Baker

Strategic Marketing – ABC 36 WTVQ • Developed and executed marketing strategies to…

Experience

  1. Strategic Marketing Consultant

    Wtvq

    Jan 2025 — Present · Lexington, KY, US

    I help local businesses grow through smart, strategic marketing. As a Marketing Representative at ABC 36- WTVQ, I partner with small to large size businesses to craft custom advertising solutions using the power of local broadcast, digital platforms, and community engagement.With a strong background in consultative sales and a passion for marketing I thrive on creating campaigns that deliver real results—whether it’s increasing brand awareness, driving foot traffic, or boosting online conversions. I believe in the impact of local media and love being a connector between our community and the tools that help it thrive.Number 1 New Local Direct Seller Q2 2025 for Morris Media and tied for Number one New Local Direct for year 2025.

Education

  • University of the Cumberlands Graduate and Online

    Master of Science - MS, Strategic Management

    2020 — 2021

  • Eastern Kentucky University

    Bachelor of Arts (BA), Public Relations

    2010 — 2014

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Erica Baker — Strategic Marketing Consultant at Wtvq in Lexington, US | Unifers