Erica W.

Operations & Sales Strategy Leader | Driving Process Improvement, Team Performance & Growth | MBA

Role
True Colors Facilitator at True Colors International
Location
San Francisco, CA, US
LinkedIn followers
500 followers

About Erica W.

I am a results-driven leader in operations and sales analysis with over 15 years of experience in the steel industry. My expertise lies in operational strategy, team leadership, and data-driven decision-making. I am passionate about solving complex problems, enhancing organizational effectiveness, and supporting both people and processes to drive sustainable growth. Currently, as the Manager of Operations and Sales Analysis, I oversee company-wide operations, lead administrative and cross-functional teams, and serve as a key operational and analytical partner to senior leadership and outside sales representatives. My responsibilities include identifying inefficiencies, streamlining workflows, developing policy strategies, and leveraging data to enhance sales performance, market segmentation, and forecasting.I possess deep technical expertise in international trade and customs compliance, including HTS classification, regulatory reporting, broker oversight, and collaboration on trade remedies and exclusions. Additionally, I have experience in managing and developing teams—recruiting, coaching, and mentoring staff while promoting clear communication and accountability throughout the organization.My leadership style is adaptable, structured, and people-focused. I am known for my ability to communicate effectively at all levels, balance analytical rigor with empathy, and translate complex information into actionable insights.I am currently open to opportunities that support relocation and allow me to continue leading operational excellence, organizational improvement, and strategic growth.My True Colors Spectrum:GoldGreenBlueOrangeMy Gallup Strengths:RestorativeDisciplineRelatorDeveloperIndividualizationMy Specialties:Written, verbal, and non-verbal communication | Problem-solver | Interpersonal skills | Ability to see multiple perspectives | Enhance company processes | Organizational awareness | International Trade | Customs Compliance | Importation | Delegation | Detail-oriented | Empathetic | Organized | Leadership | Time management skills | Flexible | Management | Mentoring | Teamwork | Logistics | Technical skills | Microsoft Office

Experience

  1. True Colors Facilitator

    True Colors International

    Sep 2022 — Present · US

    True Colors is a consulting and training company that helps you create the opportunity for true self-discovery for your people, teams, leaders, organization, students, teachers, and school campus. We help your employees be more effective teammates, collaborators, leaders, thinkers, and innovators because our solutions are as unique as your people. Build a workplace and school campus culture where everyone feels empowered, heard, and understood. Properly engaged individuals are the most competent and confident versions of themselves.True Colors\' mission is to foster healthy, productive relationships and organizations whose successes flow from the strengths and talents of each person.

Education

  • California State University, Fresno

    BA

  • University of Nebraska-Lincoln

    Master of Business Administration - MBA

    2020 — 2023

  • Concord High

    Diploma

  • Diablo Valley College

    Associate in Science - AS

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