Eric Zeitz

Head of Product Consulting, Partner @Scaling Champions

Dresden, DE

I help B2B tech companies to build a strong positioning and compelling stories as a foundation for scaling their business.One of the biggest mistakes in the positioning of an IT company is that positioning is only considered from a marketing and sales perspective. However, the personality and goals of the entrepreneur also play an enormous role, especially in small and medium-sized companies. Ultimately, it\'s about standing behind the product and being authentic in the way you sell it. Our approach combines all three aspects - scalability of a superior product, authentic marketing, and connection with the entrepreneur\'s personality.Within Scaling Champions, I work on approaches to bring consulting into scalable business models that increase value for our clients.I am father of a young daughter ‍‍, have discovered triathlon for myself and would certainly be even better at it if I didn\'t also have a great love of wine and good food.

Cambridge Judge Business School

Executive Education (Postgraduate)

TU Bergakademie Freiberg

Business Mathematics