Eric Maywar
Economic Development Specialist at City of Trenton
- Role
- Economic Development Specialist at City Of Trenton
- Location
- Trenton, NJ, US
- LinkedIn followers
- 500 followers
About Eric Maywar
Economic development, business attraction, business retention, buy local. Project…
Experience
Economic Development Specialist
Jul 2015 — Present
Eric Maywar is the Urban Enterprise Zone Coordinator for the City of Trenton. His projects include Business Attraction (business plan competition, direct business recruiting), Building Customer Demand (event fund, marketing fund, anchor entity feasibility studies), Commercial Corridor Improvement (streetscape, wayfinding, lights), Direct Business Assistance (Commercial Building Forgivable Loans, Job Creation Loans, Pandemic Emergency Loans, Anchor Business Loans)Eric Maywar does business attraction, retention and expansion for the City of Trenton. He created the Shop Trenton Campaign which has been called “the best shop local program in New Jersey\" by MercerMe.com. Business attraction projects he has implemented include a proactive signature retail cluster attraction plan (including consumer demand study), incentive packages, pitch development and implementation. He has leveraged federal, state and city grants and other resources to attract businessesBusiness retention and expansion projects he has implemented include leveraging federal, state and city grants and other resources to retain businesses as well as helping businesses resolve specific concerns as they arise. The Shop Trenton Campaign includes several innovative initiatives including an aggressive social media presence, several Eat Local clubs and a community “Favorite Business” video contest.Panelist for the 2019 Downtown New Jersey Conference for the panel on Growing + Retaining Business in Your DowntownAwarded Fred Young Champion for Business Award by the Princeton Regional Chamber of Commerce in 2019.Awarded Public Employee of the Year by the Trenton Council of Civic Associations in 2016.
Education
Western Michigan University
MFA
1994 — 1996
Kalamazoo College
BA
1985 — 1989
Skills
- Event Planning
- Marketing Communications
- Email Marketing
- Small Business
- Social Media Marketing
- Business Development
- Grant Writing
- Leadership
- Marketing
- Online Marketing
- Public Relations
- Media Relations
- Social Media
- Social Networking
- Nonprofits
- Management
- Fundraising
- Marketing Strategy
- Market Research
- Strategic Planning
- Editing
- Volunteer Management
- Non-Profits
- Economic Development
- Project Planning
- Leadership Development
- Strategic Partnerships
- Strategic Communications
- Press Releases
- Research
- Recruiting
- Community Outreach
- Community Development
- Advertising
- Customer Service
- Event Management
- Grants
- Organizational Development
- Public Speaking
- Time Management
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