Eric Lavinder

Executive Growth Integrator | Fractional CDO for Franchise Brands | Founder, Scale For Success | Strategy → Structure → Scale

Role
New Spring Franchise Group Chief Development Officer for Food and Beverage at Newspring
Location
Bethlehem, PA, US
LinkedIn followers
500 followers

About Eric Lavinder

I help franchise brands stop spinning and start scaling.As an Executive Growth Integrator with 25+ years across restaurant operations, franchise development, and private equity-backed environments, I operate at the exact intersection where strategy meets execution — where most brands get stuck.Through Scale For Success, I partner with franchisors, emerging brands, and PE-backed platforms as a Fractional CDO and executive integrator. My Scale Architecture framework gives organizations a clear, repeatable path:Strategy → Structure → Systems → Execution → ScaleWhat I build with your team:Franchise growth strategy & development architectureFull lifecycle execution: deals → leases → openings → renewals → transfersOrganizational structure & shared services alignmentKPI visibility, reporting, and accountability systemsExecutive leadership integration & team alignmentPre-acquisition diligence & post-acquisition integrationWho I work with best:Franchisors preparing to scaleBrands stuck between vision and executionPE-backed platforms seeking structure and integration supportOrganizations lacking development infrastructure

Experience

  1. New Spring Franchise Group Chief Development Officer for Food and Beverage

    Newspring

    Aug 2024 — Present · Philadelphia, PA, US

    Serving as fractional Chief Development Officer for multiple food and beverage brands within the NewSpring Franchise Group portfolio, providing executive-level development leadership across the full franchise lifecycle.Current client brands include Federal Donuts and Chicken, Shake Smart, Duck Donuts, and Great Harvest Bread Company.Key contributions across engagements:Franchise growth strategy, territory development planning, and deal architectureReal estate oversight: site selection criteria, deal structures, and lease negotiationsFranchisee onboarding, training coordination, and opening readinessDevelopment team leadership and cross-functional alignment with operations and marketing

Education

  • Radford University

    Bachelor of Science (B.S.), Criminal Justice

    1996 — 1999

Skills

  • Leadership
  • Employee Management
  • Sales Management
  • Marketing
  • Sales
  • Income Statement
  • Strategic Planning
  • Employee Relations
  • Process Scheduler
  • Hospitality
  • Sales Operations
  • Customer Service
  • Team Leadership
  • Account Management
  • Restaurants
  • Purchasing
  • Profit
  • Market Research
  • Franchising
  • Hiring
  • Merchandising
  • Social Networking
  • Food Service
  • New Restaurant Openings
  • Employee Training
  • Negotiation
  • Scheduling
  • Restaurant Management
  • Recruiting
  • Customer Satisfaction
  • Training
  • New Business Development
  • Cold Calling
  • Compliance
  • Business Development
  • Inventory Management
  • Coaching
  • Leadership Development
  • Local Marketing
  • Management

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Eric Lavinder — New Spring Franchise Group Chief Development Officer for Food and Beverage at Newspring in Bethlehem, PA, US | Unifers