Eric G.
Aftermarket Marketing - Commercial Actions, Marketing Communication and Crm @Stellantis
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WORK HISTORY
Aftermarket Marketing - Commercial Actions, Marketing Communication and Crm @Stellantis
Poissy, FR
Aftermarket and Independent Aftermarket Marketing Operations and Brand content for B2C and B2B (Trade marketing)- B2C and B2B Sales actions- B2C Services and Parts brand content for Peugeot, Citroën, DS, Opel/Vauxhall and Eurorepar Car Service- B2B trade Marketing and brand content for : o Distrigo distributors and repairer networks (authorised and independent repairers, key accounts), o OE products, Eurorepar and Supplier ranges (parts, accessories, consumables, tooling and workshop equipment, tyres.)Sales, promotions, incentives and loyalty programs, branding, communication, events, digital / social networks and CRM / PRM content.
EDUCATION
HEC
HEC
APICS
CSCP
APICS
Basics of Supply Chain Management
ISM - Institut Supérieur du Management (PSA)
ISM - Institut Supérieur du Management
ABOUT ERIC G.
Rich experience in Marketing and Sales (Digital, CRM PRM, B2B & B2C Communication and marketing operations, Distribution and trade marketing), as well as Supply Chain Management (Logistics Operations, Inventory Control, Procurement, Supply and Operations planning) with in-depth knowledge of all aspects of management encompassing Business Development, Cost Control, Project Management, and Lean management.
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