Eric J. Daley
Empowering a Sustainable Future: Director of Marketing | Soligent
- Role
- Marketing Director at Soligent
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Eric J. Daley
As an accomplished marketing and sales director with over 20 years of experience, I have a proven track record of driving revenue growth through innovative strategies and effective team leadership. Throughout my career, I have managed several brands for one company simultaneously, which has given me the opportunity to develop a diverse set of skills and a deep understanding of brand management.My expertise in digital marketing, marketing analytics, artificial intelligence and market research has allowed me to develop impactful marketing programs that drive business success. I am a strategic thinker who is passionate about leveraging my skills and experience to deliver measurable results for my organization.Throughout my career, I have built and maintained relationships with key stakeholders and managed multi-million dollar budgets. I am a collaborative leader who is committed to fostering a culture of excellence and continuous improvement within my team.
Experience
Marketing Director
Jun 2023 — Present · Houston, TX, US
As the Marketing Director at Soligent, I am responsible for developing and implementing a cohesive marketing strategy that supports the company\'s growth and brand awareness. I do this by reviewing current marketing trends and advertisements, analyzing sales numbers, working with sales to develop successful strategies and campaigns, collaborating with the executive team, creating and maintaining a successful brand and image, developing marketing strategies for new products or services, generating traffic through marketing automation and CRM tools, and overseeing content creation and targeted customer strategies. I also ensure that Marketing projects meet deadlines and provide clear communications to stakeholders.In addition to these responsibilities, I am also responsible for forecasting, drafting, implementing, and overseeing the Marketing department budget; communicating with all key stakeholders on changes; working with suppliers and vendors to maximize partner funding development; and staying current with market trends, product capabilities, and changes to the company\'s products and services.
Education
Stephen F. Austin State University
Bachelors of Business Administration - Nelson Rusche College of Business, Management and Marketing
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