Eric Boles

Vice President of Sales and Marketing, Serta Restokraft Mattress

Role
Director of Sales and Marketing at Serta
Location
Canton, MI, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Eric Boles

WHO I AM…Director of Sales and Marketing with a strong record in revitalizing and growing businesses by identifying, implementing, and leading successful business development initiatives. WHAT I DO…I have expertise in operations, sales and sales management as well as recruiting and motivating exceptional sales teams. The companies I work with typically are looking for help with the following issues:•Struggling with depressed profit margins and stagnant sales.•Have sales teams that are not achieving objectives.•Are not growing business from existing customers.•Have difficulty in identifying new revenue opportunities.•Managing advertising spends in more diverse and complicated advertising environment.HOW I ADD VALUE…With years of leading sales teams and providing outstanding revenue growth, I can:•Identify and implement practices that reduce costs and increase sales.•Develop and implement strategies that increase market share and profitability.•Bring discipline and structure to sales teams to achieve profitable results.•Identify new business opportunities with new and existing customers.•Training and developing a sales team that meets sales budgets and is constantly evolving to grow their accounts business and profitability. Specialties: Building products, P&L Management, Sales Management, Change Management, Team-building, Employee Development and Growth, Stakeholder Interaction, CRM, Sales.

Experience

  1. Director of Sales and Marketing

    Serta

    Jan 2011 — Present

    Manage and develop marketing and sales relationships with Key Retail Accounts, along with developing and managing advertising programs for the entire Sales Force.

Education

  • Adrian College

    Bachelors, Sales and Marketing Managment

    1996 — 2000

Skills

  • Management
  • Team Building
  • Music Publishing
  • Sales
  • Inventory Management
  • Teamwork
  • Forecasting
  • Cold Calling
  • Key Account Development
  • Marketing
  • Retail
  • B2b
  • Strategic Planning
  • Brand Development
  • Sales Presentations
  • Merchandising
  • Social Networking
  • Brand Awareness
  • Key Account Management
  • Sales Process
  • Sales Management
  • Time Management
  • Sales Analysis
  • Account Management
  • Sales Operations
  • Customer Service
  • Product Development
  • Sports
  • Training
  • New Business Development
  • Negotiation
  • Microsoft Word
  • Consumer Goods
  • Social Media
  • Sports Marketing
  • Marketing Strategy
  • Advertising
  • Microsoft Excel
  • Powerpoint

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Eric Boles — Director of Sales and Marketing at Serta in Canton, MI, US | Unifers